Why Your Brokerage Should Support the Business You’re Trying to Build

Should your brokerage support the business you’re trying to build? Yes. Your brokerage should fit where your business is going, not just where it is today. Before you compare splits, caps, fees, or technology, get clear on the business you want to build. Then look at whether the brokerage’s model, t

The Questions I'd Ask If I Were Choosing a Brokerage Again Today

What questions should you ask before choosing a real estate brokerage? Start with the things that will actually affect your business. What will you pay each year? Who helps when a transaction gets difficult? What happens to your database if you leave? And what does the agreement actually say? I’ve b

What Are You Actually Getting in Return for Your Brokerage Split?

What are you actually getting in return for your brokerage split? Your split should be paying for something that helps your business: leads, training, transaction support, technology, brand recognition, or opportunities to build income beyond your next closing. If you’re not sure what you’re getting

Do Real Estate Agents Still Need a Traditional Office?

Do you really need a traditional real estate office to build a successful business? Not necessarily. Today, many real estate agents run successful businesses without going into an office every day. They meet clients at properties, work from home, sign documents online, and stay connected with their